PRINCIPLES, PRACTICES, AND PARADOXES IN THE LAND OF STARTUPS

FIRST

WHAT THE [BLEEP] is ENTREPRENEURSHIP

FOUNDING

BEYOND the BIG IDEA

FOUNDERS’ AGREEMENTS

TYPES of INCORPORATION

FUNCTIONING

BUSINESS MODELS

BOARDS and ADVISORS

PROTOTYPES and PLANS

MILES and MILESTONES

FUNDING

THE STARTUP PITCH

TYPES of STARTUP FUNDING

SOURCES of STARTUP FUNDING

DEMYSTIFYING INVESTOR TERM SHEETS

A LITTLE BIT MORE ABOUT:

BOOTSTRAPPING

EQUITY

DEBT

GRANTS

FINISHING

CAPITALIZATION TABLES, TERMS, and PAYOUTS

VALUING STARTUP VENTURES

THE ‘F’ WORD